Dubai’s flagship carrier Emirates has unveiled a new summer promotion offering passengers complimentary hotel stays in Dubai, alongside access to hundreds of discounts across the city, as it looks to boost travel demand during the holiday season.
Under the limited-time offer, travellers booking return tickets between June 22 and July 12 can enjoy a free stay at the luxury JW Marriott Marquis Dubai.
Passengers flying First Class or Business Class will receive a two-night stay, while those travelling in Premium Economy or Economy Class will be eligible for a one-night complimentary stay.
The offer is valid for return bookings to Dubai or itineraries that include a Dubai stopover of more than 24 hours, with travel dates running from June 25 until September 30.
Located in the heart of Dubai, the hotel offers guests access to premium dining venues, spa facilities, fitness centres and rooftop pool experiences with panoramic skyline views.
Adnan Kazim said the initiative aims to encourage travellers to make the most of Dubai’s summer attractions, whether as a stopover destination or a final holiday choice.
In addition to the hotel offer, Emirates passengers can benefit from the return of the My Emirates Pass programme for summer 2026, unlocking more than 600 discounts across restaurants, spas, retail outlets and tourist attractions by simply presenting their boarding pass.
Travellers can also plan their stay using the airline’s Dubai Experience platform, which offers personalised itineraries for 24-hour and 48-hour stopovers.
The promotion also coincides with Dubai Summer Surprises, running from July 2 to August 30, featuring citywide sales, concerts, cultural events and family entertainment.
Emirates, which currently flies to over 138 destinations globally, has recently introduced several customer-focused initiatives, including a comprehensive travel insurance scheme, as it seeks to strengthen summer bookings amid softer regional travel demand.
