Campaign

NEWS DESK

Family Development Foundation organises interactive ‘Sustainable Integration and Partnerships Forum’ session

News Desk 21/06/2024

The Family Development Foundation (FDF) collaborated with the Abu Dhabi Public Health Centre to conduct an interactive session titled ‘Sustainable Integration and Partnerships Forum’ under the social media campaign ‘Kindness and Mercy’. The campaign reflects the vision and guidance of H.H.

NEWS DESK

Sisvel Campaign Demystifies Patents for Cellular IoT Device Makers

News Desk 04/06/2024

Sisvel, operator of the leading cellular IoT patent pool, has launched a new informational campaign that will help IoT device makers navigate the legal issues involved in implementing the NB-IoT and LTE-M standards and understand the simple, efficient solutions created by industry to ensure the continued growth of these technologies. The new campaign, which can […]

NEWS DESK

Al Islami Foods’ “Everyone is a Winner” campaign returns with exciting giveaways and gold prizes for Lulu customers

News Desk 04/06/2024

Al Islami Foods, a UAE pioneer in wholesome halal poultry, meat & snacking food products and awarded top Halal Food Brand in the OIC countries, has announced the latest edition of the “Everyone is a Winner” campaign, this time in collaboration with Lulu. The ongoing competition runs from 24th May to 4th July 2024 and […]

NEWS DESK

Ajman Tourism Drives Awareness Campaign to Regulate Holiday Homes Sector

News Desk 15/05/2024

The Ajman Department of Tourism Development has initiated a comprehensive awareness campaign aimed at fostering regulation within the Holiday Homes sector. The primary objective is to heighten awareness among investors in the tourism sector regarding the prerequisites and procedures for obtaining licenses and permits essential for engaging in this emerging tourism venture

NEWS DESK

Yas Mall’s ‘Spend and Win’ Campaign Brings Eidiya Prizes Worth AED 240,000

PR News Desk 26/03/2024

Yas Mall is excited to announce its upcoming ‘Spend and Win’ campaign. Running from 1 to 14 April 2024, shoppers who spend a minimum of AED 300 at the mall will qualify for incredible daily prizes and the chance to win a grand prize of AED 100,000. Inspired by the cherished tradition of Eidiya, a […]

NEWS DESK

Canon launches ‘Women Who Empower’ campaign with Dubai Business Women Council

PR News Desk 21/03/2024

Canon, a global leader in imaging solutions, has collaborated with the Dubai Business Women Council (DBWC) to launch the ‘Women Who Empower’ campaign. The initiative aims to uplift and support women in the imaging and print industries through webinars, mentorship opportunities, and networking events. The ‘Women Who Empower’ campaign falls under

NEWS DESK

Century Financial unveils 30 deeds x 30 days initiative during Ramadan

PR News Desk 18/03/2024

Inspired by the profound values of generosity and solidarity that Ramadan instils, Century Financial announces its 30 days x 30 deeds campaign. Resonating with the essence of the holy month, the campaign aims to perform one act of kindness each day, thereby seeking to make a meaningful difference in someone’s life. In association with renowned […]

NEWS DESK

#RamadaninDubai campaign brings city together with exceptional experiences

PR News Desk 13/03/2024

Dubai is welcoming residents and visitors to share memorable experiences during Ramadan, as the city transforms for a month of joyful moments. A time of togetherness and an opportunity to share in a Holy Month to remember, Dubai Festivals and Retail Establishment (DFRE) is hosting #RamadaninDubai citywide festivities from 10 March until Eid celebrations take […]

Automotive Markets

Genesis unveils luxury automotive advertising spectacle

PR News Desk 06/03/2024

‘Signature Event’ is the auto brand’s latest marketing campaign The automotive brand Genesis has lifted the curtain on its latest marketing extravaganza – the ‘Signature Event’ campaign. This initiative represents an extension of the successful ‘Luxe is in the Details’ creative approach launched in 2023. The campaign accentuates the unique features

NEWS DESK

Tribe of 6 Unveils its SS’24 Collection Through the ‘One-World’ Campaign

PR News Desk 04/03/2024

Tribe of 6, the acclaimed home-grown label, launches its SS’24 Collectionwith the ‘One World’ Campaign, a campaign that highlights the brand’s commitment to redefine unity, diversity, and comfort in every thread. This initiative goes beyond presenting a collection, it represents a symbol of new beginnings, where diverse elements of nature come

NEWS DESK GCC UAE

Abu Dhabi Shopping Fiesta launched with ‘Mall Millionaire’ Campaign

PR News Desk 09/12/2023

Line Investments & Property LLC has announced  launch of ‘Mall Millionaire’, the most exciting shopping event of the year with AED One Million grand prize and T5 EVO cars with many other exciting prizes. ‘Mall Millionaire’ is from December 8th, 2023, to January 6th, 2024, across thirteen participating malls in Abu Dhabi, Al Ain and […]

NEWS DESK GCC UAE

Dubai Municipality implements intensive monitoring campaign

PR News Desk 06/11/2023

Dubai Municipalitylaunched an intensive monitoring campaign since September 2023 focusing on health and safety standards in men’s salons and beauty centres across the Emirate. The main objective of the campaign was to evaluate the salons’ commitment towards following the health and safety standards and highlight the significance of adhering to these requirements for

Banking Events

Emirates NBD awards winners of its salary transfer campaign

PR News Desk 21/09/2023

Emirates NBD, a leading banking group in the MENAT (Middle East, North Africa and Turkey) region, has announced the mega prize winners of its salary transfer campaign. The six-month promotion offered Emirates NBD customers the opportunity to win five mega prizes of AED100,000, five grand prizes of AED50,000 and 100 smartphones worth AED5,000 each. To […]

NEWS DESK GCC UAE

Dubai Municipality launches ‘A Safer Summer’ campaign

News Desk 07/08/2023

Dubai, UAE, 07 August 2023 Dubai Municipality launched the ‘A Safer Summer’ campaign to create public awareness on the importance of taking necessary health precautions that ensure the well-being of society during the summer season. The program, which will run till the end of August, involves educational and awareness events and activities aimed at emphasizing

Hospitality

HILTON’S ‘GREEN RAMADAN’ CAMPAIGN

News Desk 02/08/2023

Hilton today unveiled the results of its Green Ramadan campaign. A global first for Hilton in the UAE, Saudi Arabia, and Qatar, the collaboration combined Hilton’s Travel with Purpose strategy and the United Nations Environment Programme (UNEP) West Asia’s ‘Recipe of Change’ Sustainable Ramadan campaign with Winnow’s artificial intelligence technology, allowing for

NEWS DESK

Deira Enrichment Project Unveils Spectacular Eid Al Adha Campaign, Offering AED 100,000 in Prizes

News Desk 23/06/2023

UAE-Dubai, 23 June 2023: This Eid Al Adha, the Deira Enrichment Project (DEP) and Dubai Gold Souk Extension (DGSE) present an extraordinary campaign that aims to elevate the festive spirit and create unforgettable experiences for residents and visitors alike. With over 500+ retail outlets and 40+ F&B stalls to choose from and the opportunity to

NEWS DESK GCC UAE

The Abu Dhabi Awards Organising Committee honours the most engaged schools through its UAE-wide nomination campaign

News Desk 21/06/2023

Abu Dhabi, 21 June, 2023: The Abu Dhabi Awards Organising Committee, in collaboration with the Emirates School Establishment, awarded schools across the UAE that engaged the most during the Awards nomination campaign. The Abu Dhabi Awards is an initiative based on the values of selflessness, giving and inclusion and through its collaboration with the Emirates School

Business

Kinder’s ‘Growing Bigger Hearts’ Campaign Takes the Power of Storytelling to New Heights this Ramadan

Middle East News 247 01/05/2023

DUBAI, United Arab Emirates —As part of its ‘Growing Bigger Hearts’ campaign, which features animated stories inspired by key Ramadan values, this Holy month, Kinder – one of the largest chocolate brands in the world – organized a string of live storytelling events in the UAE and KSA. The initiative – which taps into the […]

NEWS DESK

Akhbar Al Aan launches ‘Be Part of the News’ campaign

News Desk 27/04/2023

April 27, 2023: Akhbar Al Aan has launched a new interactive campaign, ‘Be Part of the News’, aimed at fostering the knowledge and experiences of the next generation of Arab journalists. The campaign intends to help students engage in media work and employ their skills and talents in producing media content that reflects their identities […]

Business GCC UAE

LG ENCOURAGES THE UAE TO HELP THOSE IN NEED THIS RAMADAN WITH LG INSTAVIEW CAMPAIGN

Middle East News 247 23/03/2023

Dubai, United Arab Emirates — In celebration of the holy month of Ramadan, LG Electronics (LG) launched “Life is Full with LG InstaView” campaign which aims to support individuals and families in need. As part of the campaign, LG is inviting people to play an online game where the results submitted will contribute to the […]