NVIDIA DLSS 3.5 is making games even more immersive and realistic with the introduction of Ray Reconstruction, a new AI-powered technique that further enhances the quality of ray tracing. Ray Reconstruction replaces hand-tuned denoisers, which resolve sampled rays in a scene, with an NVIDIA
Lifestyle
Explore the vibrant lifestyle scene of the Middle East, covering fashion, food, travel, and entertainment. Discover trends and insights shaping the region’s cultural landscape.
Majid Al Futtaim Lifestyle has opened the first store in the Middle East for Psycho Bunny, a vibrant polo brand that was born in New York but is based in Montreal. Located in the Mall of the Emirates in Dubai City, the store marks a significant milestone for Psycho Bunny’s global expansion and the advancement […]
By Karl Escritt, CEO of Like Digital & Partners If all the recent talk of artificial intelligence’s rapid growth fills you with a sense of dystopian dread, you might be surprised to learn that AI is already playing a prominent role in our lives. From the first scroll through your social media accounts in the […]
AstraZeneca has inaugurated its new sustainable offices in Dubai Science Park. The offices mark a critical milestone along the company’s carbon footprint reduction journey in the UAE. The offices are part of measures by AstraZeneca to accelerate the transition to sustainable healthcare in the UAE, aligned with the company’s global Ambition Zero Carbon programme. Critical
Gravity, a global game company, has launched its early access version of ‘Wetory’, a new roguelike game, on Steam and Stove Indie. Wetory, a roguelike game, is a journey to retrieve the stolen colours from the villain. The skill tree consisting of different characteristics by colour, simple game control and solid strategies adds to the […]
The UAE-based Chalhoub Group, in partnership with ImInclusive, a UAE-born certified disability inclusion social enterprise, has installed hearing induction loops across 300 of the Group’s retail stores in the UAE, Saudi Arabia, Qatar, Bahrain, and Kuwait. The large-scale implementation reaffirms the Chalhoub Group’s commitment to inclusivity while providing an
A treasure trove of artistry has recently opened its doors in Dubai City, inviting connoisseurs of craftsmanship and textile enthusiasts alike to experience a gallery of weaving wonders. Jaipur Rugs, a world-renowned leader in handwoven rugs, is a beacon of exquisite craftsmanship and artistic innovation. As the custodians of weaving traditions that span centuries, Jaipur
A blueprint for how regulators and governments could better regulate vapour products and help smokers switch to less risky products has been outlined by Kingsley Wheaton, BAT’s Chief Strategy & Growth Officer, as the Global Tobacco & Nicotine Forum (GTNF) opened in South Korea. Wheaton explained how BAT’s five-step plan for regulation could support achieving […]
Glaze Granite & Marble, the UAE’s largest marble importer, has launched its third showroom, situated alongside Sheikh Zayed Road in Dubai City. Following existing stone galleries in Sharjah and Abu Dhabi, this newest addition marks a significant milestone in Glaze’s 25-year legacy. This new Dubai showroom showcases the company’s commitment to
Before Sober October, The Garden Room at The Lanesborough London has unveiled a new collection of mocktails designed to allow guests to enjoy some of the Garden Room’s iconic drinks. Available from October 1, 2023, and ongoing, the new menu of four mocktails, created by Cesar Correia, has been designed to replicate the complex flavours […]
The Uruq Bani Ma‘arid Reserve in Saudi Arabia has been inscribed on the UNESCO World Heritage List, as announced by Prince Bader bin Abdullah bin Farhan Al Saud, Saudi Minister of Culture, Chairman of the National Commission for Education, Culture and Science, and Chairman of the Heritage Commission. The decision was taken during the extended […]
MBC Group, the largest media company in the Middle East and North Africa (MENA) region, announces the upcoming release of ‘Sukkar’, its first-ever Arabic-language musical production. A first for the MENA region, ‘Sukkar’, created by Heba Mashari Hamada, follows the journey of Sukkar and her friends who live in an orphanage, waking up every day […]
Middle East only region where Q1 2023 tourist arrivals exceeded those of Q1 2019 The steady recovery of international tourist arrivals is firming up foreign direct investment (FDI) in the global tourism industry following the unprecedented and historic lows it touched during the pandemic, according to a newly released report jointly produced by the World […]
Over the last 15 years, the widespread adoption of smartphones has indelibly changed the world, giving us access to a universe of information at our fingertips. As a human-centric brand, HONOR remains steadfast in its mission to break the boundaries of technology and explore the possibilities of the future. This is not only achieved by […]
There’s an all-new vegan Afternoon Tea dining experience for plant-based diners available at Planet Terra in Dubai City. Serving weekly from 3pm – 6pm, Monday to Wednesday, Planet Terra’s new Afternoon Tea package is priced at AED125 per person or AED 220 per couple. Now available at Planet Terra’s branch in Ibis World Trade […]
Prepare to embark on a journey as Lord of Misrule (LOM) invites you to enter a world filled with vibrant colours, captivating scents, and unparalleled excitement. On September 26, 2023, at the enchanting TODA, Souk Madinat Jumeirah, Dubai, LUSH will unveil a unique experience that promises to transport the visitor to a realm of endless […]
Dubai Opera witnessed a spectacular evening of music, emotion, and drama on the opening night of Giacomo Puccini’s timeless opera, Madama Butterfly, presented by the renowned Hungarian State Opera. The much-anticipated event took place on September 12-13, 2023. Madama Butterfly is a poignant and heart-wrenching tale of love, sacrifice, and cultural clashes, and the
MRM Health NV, a clinical-stage biopharmaceutical company focused on developing next-generation live microbiome consortia therapeutics, has reported positive topline results from its Phase 2a clinical trial with MH002 in mild-to-moderate Ulcerative Colitis (UC). MRM Health’s MH002-UC-201 study was a multi-centre, double-blind, randomised, placebo-controlled trial in 45 UC
Half of people with hypertension globally are currently unaware of their condition The World Health Organization (WHO) has released its first-ever report on the global devastating effects of hypertension and recommendations for winning the race against this silent killer. The report shows approximately four out of every five people with hypertension are not adequately
The World Heritage Committee of the United Nations Educational, Scientific and Cultural Organization (UNESCO) has announced the addition of the Palestinian site ‘Tel Sultan-Jericho’ to the World Heritage List, making it the first Arab site to be added to UNESCO’s list in the 45th session of the UNESCO World Heritage Committee held in Riyadh, Saudi […]





























