Automotive

NEWS DESK

OMODA & JAECOO builds full automotive ecosystem in UAE beyond traditional dealership networks

News Desk 12/06/2026

As the UAE automotive market becomes increasingly competitive, vehicle buyers are looking beyond product specifications and pricing, placing greater emphasis on aftersales support, spare parts availability, technology innovation, and long-term brand commitment. Against this backdrop, OMODA

NEWS DESK

MG Motor Signs Up as Official Automotive Partner for the Dubai Marathon

News Desk 22/01/2026

MG Motor has been appointed as Official Automotive Partner for the 2026 and 2027 editions of the Dubai Marathon, bringing one of the Middle East’s best-selling car brands together with the oldest and fastest international marathon in the region.   As part of the partnership, MG will provide a dedicated fleet of support vehicles to […]

NEWS DESK

Keyloop’s Fusion Live Dubai charts the course of the automotive retail industry in the Middle East

PR News Desk 14/10/2025

As the Middle East’s automotive retail industry undergoes significant transformation while facing a mix of structural, technological, and consumer-driven challenges, industry players need solutions that provide better insight and allow them to manage their operations more effectively. Addressing this need, Keyloop, a leading global automotive technology company,

NEWS DESK

Universal Rubber Belt Manufacturing Begins Supplying Locally Made Automotive Belts to Select Auto, Part of Al-Futtaim Group

PR News Desk 06/10/2025

Universal Rubber Belt Manufacturing is pleased to announce the commencement of supply of its locally manufactured automotive belts to Select Auto, an Al-Futtaim group company and a leading provider of maintenance services for the RTA bus fleet in Dubai. Being based in Dubai, Universal Rubber Belt Manufacturing is proud to contribute to the growth of […]

NEWS DESK

Qualcomm and HARMAN Collaborate to Advance Generative AI in Automotive

PR News Desk 11/09/2025

Today’s drivers expect vehicles to update, adapt and evolve like their smartphones, yet cars often still behave like legacy machines. To help close that gap, Qualcomm Technologies, Inc. and HARMAN today announced a collaboration to deliver next-level cockpit solutions that accelerate the consumer-tech transformation of the automotive industry. The strategic initiative

Automotive

China’s GWM expands global auto push with launch of Brazil plant

Arnold Pinto 23/08/2025

Amid rising hybrid demand Chinese automaker Great Wall Motor (GWM) has officially opened its new manufacturing facility in Brazil, marking a key development in China’s automotive expansion into Latin America. The plant, located in Iracemápolis in São Paulo state, began operations on August 16, 2025, with the production of the Haval H6 GT, the first […]

NEWS DESK

Stellantis Middle East expands bproauto portfolio with launch of automotive batteries

PR News Desk 11/08/2025

Stellantis Middle East continues its Independent Aftermarket (IAM) range expansion with the regional launch of bproauto automotive batteries. The new range is certified to GCC standards and built for reliable performance in regional high temperature conditions. Offered under the trusted Mopar umbrella, the expanded bproauto portfolio offers independent workshops and

NEWS DESK

Al Masaood Automobiles Sponsors 4th Edition of Abu Dhabi Summer Sports as Official Automotive Partner

PR News Desk 17/07/2025

Al Masaood Automobiles (AMA), the authorised distributor for Nissan in Abu Dhabi, Al Ain, and Al Dhafra Region, has announced its continued sponsorship as the Official Automotive Partner of the highly anticipated 4th edition of Abu Dhabi Summer Sports (ADSS) 2025. Organised by the Abu Dhabi Sports Council in collaboration with ADNEC Group, the event […]

Automotive Tech

VinFast and Metadome.ai roll out virtual car-buying interface for the Middle East

Arnold Pinto 16/07/2025

Integrating advanced AI and XR tech Vietnam’s electric vehicle maker VinFast has launched a new digital car-buying experience in the Middle East through a partnership with Metadome.ai, a company specialising in artificial intelligence and extended reality technologies. The collaboration aims to transform the way consumers in the region explore and purchase electric

Automotive Business Interviews

UK’s Keyloop races to digitise the automotive market in the Middle East

Arnold Pinto 08/07/2025

As Chinese brands sweep in In this exclusive interview, Monzer Tohme, Managing Director (Sales) of Keyloop for the Middle East and Africa, shares insights into how the largest automotive technology company in the world maintains its dominance in the Middle East region’s dealership management market. With its headquarters in Reading, UK, Keyloop is a global […]

Automotive BREAKING NEWS

Nissan unveils upgraded Leaf EV with faster charging and home energy features

Arnold Pinto 15/06/2025

Global reveal on June 17, 2025 Nissan has outlined the capabilities of its third-generation Leaf electric vehicle (EV), focusing on speedier charging, enhanced route planning, and expanded energy-sharing features ahead of the model’s full reveal on June 17, 2025. The new Leaf integrates an updated route planner linked with Google Automotive Services. This system identifies

NEWS DESK

Elite Group Holding Expands Automotive Portfolio with Launch of ART Elite Car Rental

PR News Desk 23/05/2025

Elite Group Holding has launched ART Elite Car Rental, a new subsidiary offering flexible, all-inclusive vehicle leasing services. The UAE-based conglomerate — an exclusive partner of Soueast and Jetour in the UAE — is kicking off the initiative with Soueast vehicles available for immediate leasing, with Jetour models set to join the lineup in the […]

NEWS DESK

Jeep® returns as the jersey sponsor of Juventus

PR News Desk 14/05/2025

A historic partnership is renewed: the Jeep® brand is once again the Official Sponsor and will return to the Juventus jersey – men’s, women’s, and Juventus Next Gen teams – starting from the 2025-2026 season, as part of a multi-year agreement that also includes other sponsorship elements. Jeep thus returns to intersect its path with […]

Automotive

Lotus Cars UAE opens order books for exclusive Emira Jim Clark Edition

Arnold Pinto 03/05/2025

Starting at AED532,000 Lotus Cars UAE has opened order books for the highly anticipated and strictly limited Lotus Emira Jim Clark Edition. A tribute to one of motorsport’s most legendary figures, this exclusive model celebrates Jim Clark’s extraordinary legacy. Only 60 units are available globally, including selected allocations in the UAE and Bahrain. The Emira

NEWS DESK

Automechanika Riyadh 2025 closes with strong focus on sustainable automotive supply chains

PR News Desk 01/05/2025

As global automotive supply chains transition to more sustainable practices, sustainability is emerging as a competitive advantage. Leading manufacturers are investing in renewable energy, smart factory automation, and alternative fuels to decrease emissions, minimise waste, and enhance efficiency. Experts at Automechanika Riyadh 2025 discussed sustainable supply chain

NEWS DESK

Automechanika Riyadh 2025 showcases how future skills are influencing the evolution of the automotive industry in Saudi Arabia

PR News Desk 29/04/2025

Saudi Arabia’s automotive sector is undergoing a significant transformation, driven by Vision 2030 ambitions to build a globally competitive industrial economy. According to a 2022 census, over 63% of the Kingdom’s population is under 30. Developing the next generation of talent equipped with skills in electric vehicles (EV), smart mobility, and AI-driven

NEWS DESK

Automechanika Riyadh to address need for future-proofing KSA’s automotive workforce

PR News Desk 24/04/2025

Automechanika Riyadh, Saudi Arabia’s leading regional trade show for the automotive aftermarket industry, is set to address the critical skills gap in the automotive aftermarket in the country which is being driven by shifting consumer expectations, technological disruption, and the ambitious goals of Vision 2030. As part of a panel discussion, Rudy Shukri, Business Leader

Automotive Saudi Arabia

Counterfeit car care products are viewed as a threat to Saudi residents

News Desk 21/04/2025

Call made for consumer education With the Saudi automotive aftermarket industry gearing up for the seventh edition of Automechanika Riyadh, one of the Arabian Gulf state’s leading automotive trade exhibitions, a prominent industry expert has highlighted a growing challenge within the Saudi car care sector: the rise of low-quality, counterfeit products flooding the market.

NEWS DESK

INEOS AUTOMOTIVE SETS THE RECORD STRAIGHT WITH BOLD NEW AD CAMPAIGN

PR News Desk 07/04/2025

INEOS Automotive has launched a bold advertising campaign to clearly differentiate the Grenadier 4X4 from the regular school-run SUVs and soft-roading crossovers. While respecting various rival manufacturers for their success in those segments, the Grenadier was engineered to follow a different trail. The lead advert being activated in social media and on out-of-home

Automotive Tech

Nissan unveils advanced driverless technology

Arnold Pinto 23/03/2025

Aim to commercialise autonomous mobility services Nissan has made a significant leap forward in developing autonomous driving (AD) technology, successfully demonstrating a driverless vehicle navigating a public road in the heart of Japan’s bustling Minato Mirai district. This marks a pivotal moment in Nissan’s ambition to commercialise autonomous mobility services in